RESUME

 

EXPERIENCE

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Studio Lead, Narrative Design / Senior Narrative Designer @ KING

Stockholm, Sweden / Mar 2018 - Present

Narrative Design lead for King’s Stockholm studio, overseeing the narrative design and story elements for the “Candy Crush Saga” franchise and other titles.

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Editorial Designer, UX (Contract) @ BANK OF AMERICA

New York, NY / Jun 2017 - Jan 2018

Content lead for Erica, the bank’s AI-powered virtual assistant. Write dialogue and copy for voice and text user interfaces, enabling customers to perform tasks and receive financial insights. Work closely with product owners and designers to determine complex logic, conditions, and branching user flows. Maintain voice & style guide.

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Freelance Narrative Designer, UX/UI Writer & Copywriter

New York, NY / Aug 2016 - Jan 2018

Work with clients to write brand voice and tone, interface copy, and overarching narrative for websites, apps, and games. Collaborate closely with UX, design, and development teams to create style guides, map out user flows, define narrative themes, execute copy, and conduct user testing.

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Advisory Board Member @ XRDC

San Francisco, CA / Jun 2016 – Present

Act as advisory board member for XRDC, the premier conference for augmented, virtual, and mixed reality innovators, focusing on use cases for immersive experiences across industries including games, entertainment, healthcare, education, training, industrial design, brand experience, and more. 





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Adjunct Instructor @ GENERAL ASSEMBLY

New York, NY / Jun 2016 - Oct 2016

Designed curriculum and taught “Copywriting Strategies for Better UX,” a class about the best practices of writing copy and brand voice for digital interfaces.

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Associate Creative Director @ HAVAS HEALTH

New York, NY / Feb 2016 - Aug 2016

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Copy Supervisor @ CLINE, DAVIS & MANN

New York, NY / Jan 2015 -Feb 2016

Managed creative team as digital lead for pitches and executions of websites, mobile apps, games, AR, and story-driven VR experiences for healthcare and pharmaceutical clients. Oversaw UX architects, visual designers, and developers from concept to execution. Created user flows and storyboards; wrote VO scripts and UI copy.

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UX/UI Writer + Consultant @ JET.com

Hoboken, NJ / Jun 2015 - Aug 2015

Worked with the Digital Customer Experience team to audit the existing web and mobile copy. Created an internal brand style guide for implementation of consistent, brand-appropriate voice & tone and microcopy across platforms.

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Senior UX/UI Writer (Contract) @ DIRECTV

New York, NY / May 2014 - Dec 2014

Wrote UX and UI copy for websites, apps, and digital products, including acquisition and retention, streaming services, bill pay, equipment services, and FAQs. Ensured copy followed brand voice guidelines, global styles, and best practices. Conducted competitive research and led user testing interviews.

Narrative Designer @ GAMELOFT

New York, NY / Jan 2012 - April 2014

Collaborated closely with game designers to create stories and write tutorials, premises, quests, user interface copy, and voice-over scripts for 20+ iOS/Android games. Managed content with licensors such as Disney, Pixar, Hasbro, and 20th Century Fox. Identified and troubleshot narrative issues with creative solutions.

(For more work experience, see my LinkedIn profile.)


EDUCATION

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NEW YORK UNIVERSITY

B.S., Communications, Magna cum laude



COOPER PROFESSIONAL EDUCATION, New York, NY

  • User Experience Design / 2017

GENERAL ASSEMBLY, New York, NY

  • User Experience Design Bootcamp / 2014

  • Data-Driven Content Strategy / 2014

  • Evaluating Homepage Design (UX Research) / 2014

  • Introduction to Google Analytics / 2014


METHODS

Agile, Scrum, User Research, Content Strategy

TOOLS

Sketch, Axure, Photoshop, InDesign, Omnigraffle, Keynote, Invision, Proto.io, Jira, Google Docs, Slack, Confluence, Basic HTML/CSS