100th ANNIVERSARY BOOK for the AMERICAN HEART ASSOCIATION
Every year, the American Heart Association hosts a charity ball for 800 attendees who consist of the nation's top cardiologists, neurologists, and philanthropists. This year's theme for the Heart & Stroke Ball was to celebrate the 100-year anniversary of the NYC American Heart Association.
We came up with the theme of "Time Flies When You're Saving Lives" and created a gatefold book for the event that spanned the 100-year history of the AHA in New York City. A copy of the book was given to each of the attendees as a keepsake for the night.